Crisis Communication Workshop
Camelia Nistor
12 october, 2018
About
The objective of this workshop is to emphasize what crisis communication means, and how to deal effectively with crises in the business environment by applying efficient communication tools. Participants will be provided with a set of key communication strategies to use in order to prevent, solve and learn from a crisis situation. The impact of the media in the context of crisis management & crisis communication will be also highlighted. Case studies and practical exercises will be conducted based on relevant and constructive approaches and tactics used in the field of crisis communication.

Ticket fee – 4800 uah.
EBA Members – 4080 uah.

Language of the event: Simple English
« Camelia Nistor is Associate Professor at United International Business Schools, in Brussels, Amsterdam, Antwerp, Zurich and Geneva, also Affiliate Professor at Babeș-Bolyai University in Cluj-Napoca, Romania, lecturing in her areas of competence: Media & Communication and EU Lobbying & EU Institution, experience in working at the Secretariat General of the European Commission, at the European Parliament, in an EU Consultancy in Brussels (in the area of Public Affairs & Public Relations), and gathering of the professional experience as a radio journalist.
For whom
PR managers
GR specialists
Senior and middle management
Speaker
Camelia Nistor is Associate Professor at United International Business Schools, in Brussels, Amsterdam, Antwerp, Zurich and Geneva.
Agenda
12 oct
9:30 – 10:00
Registration
Welcome coffee
10:00 – 11:15
First part
• Effective crisis management & crisis communication: preventing, treating, improving;
• Building an efficient crisis communication strategy;
• Developing crisis communication teams / Preparation & execution & post-crisis evaluation.

Practical exercises
11:15 – 11:30
Break
11:30 – 13:00
Second part
• Risk management & Crisis management in the corporate sector;
• Crisis communication in the corporate sector;
• Corporate reputation management in times of crisis.

Case Studies & Practical exercises
13:00 – 14:00
Lunch break
14:00 – 15:15
Third part
• Media relations in crisis situations;
• Developing and transmitting efficient and constructive messages under pressure.

Simulations & Practical exercises
15:15 – 15:30
Break
15:30 – 17:00
Fourth part
• Organizing press conferences Preparing press releases & holding statements.

Case studies & Group discussions. Simulations & Practical exercises. Conclusions
17:00 – 18:00
Q&A & Networking
Where
Toronto Business Center, Kyiv, Velyka Vasylkivska street 100
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